Empower. Negotiate. Win.
Black Sports Moms is a national community and advisory firm for mothers who want to be informed, involved, and in charge.
Our services are designed to help moms:
Understand recruiting, contracts, NIL and branding
Develop strong family-led business strategies
Build confidence as a “momager”
Connect with other like-minded women
Prioritize personal growth and self-care, too.
But the truth is, most moms are thrown into this journey without a roadmap — expected to make big decisions, navigate contracts, and build brands… often with little support and even less transparency. You’re told to stay out of the way. You’re pressured to blindly trust the system. And yet, deep down, you know you’re supposed to play a bigger role.
"I don’t know where to start."
"Everyone says, Get an agent, but I want to stay involved."
"I want to help, but I don’t know how."
"I just need someone to walk me through it."
-Black Sports Moms™
Yet we are often overlooked.... in the negotiations, in the decisions, in the rooms where it matters.
Black Sports Moms was created to change that.
We don’t just teach you about NIL or contracts. We equip you to guide your child’s journey, protect their name and image, and lead your family with purpose.
Because when you rise, so does your family.
Live Events & Coaching Calls
Contract templates and legal checklists
Monthly advisory calls and strategy sessions
Goal-setting tools and accountability check-ins
Education on NIL, recruiting, branding, and entrepreneurship
Guidance on launching your child’s brand, business, or foundation
Peer support and access to a national network of sports moms and industry experts.
Plus, so much more!
The call you feel to lead your child’s athletic journey isn’t random.
It’s divine.
Your child is gifted.
You are chosen.
And we believe you were meant to do this, with support.
Join the movement.
Lead your athlete. Become successful together.
The Playbook: Atlanta is coming on November 8, 2025.